How One Farmer Cornered the Haymarket in a State That Said It Wouldn’t Work
24 min · Streaming since Mar 27, 2026He's already sold out of hay he hasn't baled yet. Jason Wacha runs one of the most in-demand alfalfa operations in Missouri — 2,500 acres, 600 semi-loads a year, and a waiting list that fills before the season starts. In a state where most farmers don't touch alfalfa, Jason went all in. No inherited land. No family farm handed down. Just a business degree, a borrowed tractor, and one dairy farmer who was trucking hay all the way from Kansas. That was 15 years ago. Today, Wacha Farms is the operation everyone in southwest Missouri calls first. In this episode we get inside the full operation — the alfalfa science, the equipment nobody else in this country is running, the 2020 pivot into cattle and direct-to-consumer beef, and the business systems keeping it all moving.
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